Banana-licious: Limited-Edition Ice Cream Launch

This project captures the full creative journey of designing a playful yet premium ice cream promotion. Starting with concept development and flavor naming, the process explored bold color palettes, tropical-inspired themes, and prop styling to bring banana-centric flavors to life. Through hands-on experimentation with real elements, studio testing, and meticulous composition, the final designs combine vibrant photography, striking typography, and graphic accents to create an engaging, market-ready campaign that celebrates both indulgence and fun.